Tips – Important Rules in Website Design

By: Lara Crevena

When it comes to your website, special attention should be paid to every minute detail to ensure that it meets their best to serve its purpose. The seven golden rules to be followed to ensure that your site performs well.

Do not use splash pages: Splash pages are the first page you see when you arrive at a Web site. They normally a beautiful image with words like “welcome” or “click” to enter. In fact, they are just that – beautiful vases with no real purpose. Do not let your visitors have a reason to click on the “back” button! Give them the value of your site to proceed without the splash page.

Do not use excessive banner advertisements: Even the least net savvy people have trained themselves to ignore banner advertisements so you will be wasting valuable website real estate. Instead, provide more valueable content and weave relevant affiliate links into your content, and let your visitors feel that they want to buy instead of being pushed to buy.

Have a simple and clear navigation: You have to provide a simple and very straightforward navigation menu so that even a young child will know how to use it. Stay away from complicated Flash based menus or multi-tiered dropdown menus. If your visitors don’t know how to navigate, they will leave your site.

Have a clear indication of where the user is: When visitors are deeply engrossed in browsing your site, you will want to make sure they know which part of the site they are in at that moment. That way, they will be able to browse relevant information or navigate to any section of the site easily. Don’t confuse your visitors because confusion means “abandon ship”!

Avoid using audio on your website: If your visitor will spend a long time on your site, reading the content of your site, you need to ensure that they are not bored by any audio loop and on your website. If you insist on adding audio, make sure they have some control over it – volume or mute controls are functioning well.

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