People often wonder if the Site Build It learning materials and system would help them to promote their MLM program.
From my experience both building my own sites and helping coaching students with theirs, there a huge amount of info inside the Site Build It resources area on INM (internet network marketing) that will be extremely helpful.
I’ve seen people working on SBI sites which promote all sorts of MLM programs ranging from travel stuff to supplements, and the system works very well once you get things sorted out and start to build traffic following the Content – Traffic – Presell – Monetize process that Site Build It is all about.
These days, leading with the product certainly is the way to go rather than going after the MLM crowd directly, because 99.99% of the adult population are not ever going to want to join your downline, and there is so much hype in the MLM industry it’s good not to be adding more to it.
The goal when leading with product sales is to help your downline to actually make money selling the product FIRST, and then help them to show other people how to replicate what they have done. Most programs are all about building the downline with no focus at all on selling the product. I think for most people, this is a big mistake.
If you teach your downline how to sell the PRODUCT and then share the potential of the business with their customers in a no-pressure way, those who are interested will join up, while those who aren’t (the vast majority) and never will be won’t hate them for asking.
Building a lasting relationship with your readers and website visitors and then just asking them do they want to join you in your business is a much lower stress way of doing it for everyone concerned (unless you want to go directly after the network marketing crowd which as I said earlier is a very difficult way to go), and you won’t burn all your friends and family (and everybody within arms reach as well) in the process.
By recommending a product that truly helps your customers to solve a problem that’s driving them crazy before you talk about the opportunity, you are building a long-term relationship that will likely lead to much greater profits for your business. Once you have this relationship built you can mention the business to your readers, and as them if they want to know more.
The people who are receptive to joining your business will jump at the chance to promote a product that has worked for them, while the majority won’t be offended that you asked them about it if you do it the right way.
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